ChatGPT Ads trial in Japan and South Korea started in June. by Eszter Gurbicz ...
Retail media monetisation in Asia has gained a multi-year head start on ad verification, exposing brands to deeper-funnel ...
The brewery’s latest campaign celebrates inner strength and everyday bravery, giving audiences a reason to raise a glass.
Coca-Cola, Dentsu Australia Emotive, Thompson Spencer, and others in our weekly roundup of appointment news and business wins ...
Anthropic co-founders Dario Amodei and Benjamin Mann were named as defendants alongside the company.
Lex Bradshaw-Zanger transitions to a new role with the company.
Strip away the names, can work alone beat the industry's gender bias? by Campaign Asia Staff ...
The positions are effective October 1. by Campaign Asia Staff ...
WPP and Omnicom are the first agency partners in India, one of ChatGPT's largest and most active markets.
From messaging and video to e-commerce and payments, India’s top-ranked brands reveal a market where digital convenience and cultural familiarity are driving brand love.
DesignScene, Nissan, Fabulate, Sephora, Howatson+Company, IBM, Omnicom Oceania, Superloop, Dentsu Australia, Ruder Finn, DARKHORSE, Home Credit Philippines, Ant Group, Dentsu India, UM Melbourne, ...
Ian Whittaker asks whether advertising’s obsession with measurement is partly to blame for its declining influence in the ...