Unfortunately, dynamic pricing isn’t a passing trend; it’s the new normal. Businesses that recognize it early and adopt ...

At Parloa, the model is different: transparent, per‑minute consumption pricing, not outcome-based revenue sharing.

Discover how dual pricing works, its strategic goals, and legal challenges. Learn how companies use this tactic to compete and the risks of potential legal issues.

Anh-Tho Chuong Anh-Tho Chuong has a front-row seat to one of the trickiest problems in AI right now: how to price products when your costs scale with usage. As the cofounder of Lago, a Y ...

Learn how risk-based pricing in credit markets affects interest rates and loan terms based on creditworthiness, and understand regulatory requirements like the 2011 rule.

From Wendy's to Walmart, big companies are testing new pricing strategies they say will give you discounts. But that might not be the full story.

Micron finds itself in a perfect storm situation, with skyrocketing AI-powered demand, tight industry supply, and impressive ...

Digital price labels could be coming to a grocery store near you—if it isn’t there already. The pricing system, which replaces paper stickers with electronic labels that can be changed in real time, ...

Choosing the right price for your product helps send the correct price-quality signal. Price-signaling occurs when the cost of something reflects the product's perceived quality. Whether or not your ...

Wendy's CEO just announced the company will soon embrace surge pricing. Once reserved for the travel industry, dynamic pricing is spreading. Consumers should expect to start paying premiums during ...

NEW YORK -- There's a big change coming to one of the biggest fast-food chains in the country. Wendy's is set to test surge pricing, so the cost of your burger would change depending on the time of ...