Las Vegas, NV - January 15, 2026 - PRESSADVANTAGE - Press Advantage, a leading press release distribution service, has ...

AI search is projected to surpass traditional search by 2028. That means, now, your brand’s presence in AI answers matters as much as your position on Google. But unlike traditional search, AI doesn’t ...

From values to visual identity, this article explains what a brand really is – and why it’s far more than a name or a marketing asset. This excerpt is from B2B Marketing Fundamentals by Kate Mackie ©️ ...

Rankings are the comfort food of SEO reporting. Easy to track. Familiar. Quantifiable. But rankings are a vanity metric. In 2025, your position in Google is just one piece of the visibility puzzle, ...

This is the reality: Google’s AI Overviews are reducing organic traffic by 30-70% for many businesses. In fact, we’re seeing that SEO agencies that incorporate GEO (Generative Engine Optimization) ...