These pastes get their name from their vibrant purple tint. “Purple toothpaste works by using purple dye to neutralize any yellowish stains or coloration on the teeth,” explains Rhonda Kalasho, DDS of ...

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SINGAPORE - Media OutReach Newswire - 14 March 2024 - Colgate launches its first purple toothpaste, the Colgate Optic White Purple that instantly colour-corrects yellow tones* with the very first ...

Now we're all checking our toothpaste tubes. As if conspiracy theories could get any more wild, now there's one involving the different kinds of toothpaste that we use. The theory, which was discussed ...

Toothpaste tubes typically have color-coded bars, which some people believe point to their ingredients, such as green indicating all-natural toothpaste. However, this is entirely false, with the bars ...

As a blonde, I am religious about de-brassing my hair on a weekly basis,with purple toning shampoo treatments, which work by depositing purple pigments on the hair shaft and thereby counteracting ...

The word has been going around for quite some time now, but not all of us have been quite sure enough to actually put it to experiment. The simple answer is that purple toothpastes do work, but the ...