Adoption is a personal state of mind — being innovative, but it’s also a function of your connectedness to other people. Not surprisingly, Ev Rogers (father of diffusion theory) was a communications ...

Faculty are being asked to adopt, and adapt to, a number of information age innovations in teaching. While some have adopted these technologies enthusiastically, the majority of instructors have been ...

Clay Halton was a Business Editor at Investopedia and has been working in the finance publishing field for more than five years. He also writes and edits personal finance content, with a focus on ...

The diffusion model has been extended in many ways and shown to operate at many levels. Geneticists will find diffusion factors operating everywhere in their scientific discipline. For example, the ...

Success in entrepreneurship rarely comes from the product alone – it comes from understanding how people adopt innovation. This is where the Law of Diffusion of Innovation becomes a powerful lens. It ...

Forbes contributors publish independent expert analyses and insights. New data from Arizona’s Universal Education Savings Account program has been released, and Mount Hot Take is already erupting. In ...