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From first click to repeat customer: Using WooCommerce data to power smarter marketing

Selling a product marks the beginning, not the end, of the customer journey. For ecommerce businesses, understanding what happens after that first purchase is essential to building lasting ...
Retail TouchPoints

Skullcandy Gains Access to First-Party Customer Data with Post-Purchase QR Code Solution

QR codes on product packaging lead Skullcandy consumers to a unified post-purchase experience. Images courtesy Skullcandy and Brij. Like many brands that have been sold primarily through retail and ...
Business Wire

parcelLab Announces the First-Ever ‘Post-Purchase Experience (PPX) Institute’ at Shoptalk Spring in Las Vegas

BOSTON--(BUSINESS WIRE)--parcelLab, a global provider of post-purchase experience software, today announced the launch of the Post-Purchase Experience (PPX) Institute, a premier community and resource ...
Morningstar

Narvar Introduces NAVI, an Agentic Assistant for Post-Purchase Automation

Agentic AI launch at NRF 2026 is designed to improve post-purchase resolution across delivery, returns and exchanges NEW YORK, Jan. 12, 2026 /PRNewswire/ -- Narvar, the #1 platform for intelligent ...
Forbes

Beyond The Purchase: Driving Lifetime E-Commerce Value With Post-Purchase Emails

Brands far too often rely on social media posts, ads and loyalty and rewards programs to generate repeat sales, yet still struggle with retention, much less loyalty. They spend so much time, effort ...