We were walking our dogs when Karen told me the mass-market paperback--the familiar 5-by-7-inch book you could slip into the back pocket of a pair of jeans -- was dead.
Redesign? Relaunch? Regret? Take a look at the ways publishers aimed to seduce new audiences by changing up the covers of notable books. By Scott Heller and Miguel Salazar “You never get a second ...
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