A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

There’s one thing every e-commerce order has in common: It’s delivered with some sort of packaging. Not recognizing that point of interaction as a major moment to deliver a branded experience and ...

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. In the era of ubiquitous smartphones and omnichannel social media ...

Dynamic QR codes are emerging as a key tool for brands to own the post-purchase experience and capture first-party data The QR code movement that took hold during the pandemic may have changed how ...

Staff member Ewen Smart (left) gets his QR code scanned during a demonstration on how to do the self-test kit at a new walk-through Covid test centre at The Engine Shed, Stirling, which opens to the ...

Digital packaging bridges the gap between limited physical space and the growing demand for transparency, playing a crucial role in delivering sustainability insights that benefit brands and consumers ...

Faith writes guides, how-tos, and roundups on the latest Android games and apps for Android Police. You'll find her writing about the newest free-to-play game to hit Android or discussing her paranoia ...