When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...
Credit card issuers and companies in the payments ecosystem have long struggled with addressing the issue of customers’ accrued rewards points. Much like unredeemed gift cards or airline miles, reward ...
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6 months after launch, Journey Rewards Program has a points match and some big ideas
This isn’t your daddy’s loyalty program,” Zach Busekrus, head of Journey Alliance, told me in a 1-on-1 chat. And that’s ...
Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...
PLEASANTON, Calif.--(BUSINESS WIRE)--With more gifting occasions, fewer shopping days and tighter budgets this year, consumers plan to look for a little extra help with their holiday shopping, ...
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How your grocery store loyalty card could be costing you money — and what to do instead
Grocery store loyalty cards promise discounts and special offers, but some are actually designed to make consumers spend more, not less. Instead of helping you save, they use tactics and pricing ...
Travel can be expensive, but those availing themselves of the best loyalty and rewards programs are offered plenty of opportunities to earn free or discounted travel and hotel rooms through everyday ...
Sun care brand Sun Bum is working with rewards platform Rediem on The Bum Club, a loyalty program that netted nearly 14,000 sign-ups during a recent soft launch. The Bum Club looks to trade the ...
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