Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

96.55% of all web pages receive no organic traffic from Google, highlighting the importance of a solid SEO strategy. The benefits of writing SEO content include improved rankings and visibility, ...

If you’re interested in creating helpful content for your audience (and you should be), you should consider making a resource page. It’s the best way to collect your top recommendations for products ...

It’s well known that the quality of your content plays a major role in search engine optimization (SEO), but determining what makes content valuable can be trickier. What’s valuable to one person may ...

Planning to create a website requires an intention and purpose to create content to reflect on your ideas and share it online to communicate with online users. This requires a keen interest in ...

Why SEO content is important How to create content that’s optimized for search engines If you want to rank well on Google and drive organic traffic, it’s essential to know how to create content that’s ...

Do you have a framework in place for your content strategy? In other words, do you have your plan mapped out from A to Z? Have you answered all the most important questions necessary to building your ...

The right choice between content refreshes and new pages depends on how each option serves your audience and search visibility. With that said, not every page needs to be refreshed. If there is a ...

If you’ve racked up awards or accolades for your business, you’re not wrong in wanting to show them off. Your achievements signify you’re doing a few things right, so why wouldn’t you display them on ...