New Year’s Resolutions open up a lot of opportunities to take time and improve yourself. If you want to become a master of Google Analytics, one of the most useful tools available to anyone trying to ...

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Google Analytics 4, or GA4, is a fantastic tool for user-behavior analysis. It can provide all the data you need for tracking user interactions. But as you gather insights and make improvements to ...

People might think of Universal Analytics (UA) or a similar name when they hear "Google Analytics," a popular web tool that's as in-depth as it is accessible on devices like tablets. What might not be ...