What happens when you bring real users into the room before launching a product or redesigning a brand? We recently conducted three usability-focused group sessions—one for a major real estate ...
Figurative images, such as an illuminated or a blown bulb, can improve our insights--but they can also dim them. 3 Secrets To Designing Great Toys, From LeapFrog and Ideo How do you build an ...
To shape its new show about life in the Roman Army, the British Museum put questions to members of the public. Other institutions are also using the same technique. By Alex Marshall Reporting from ...
A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. (Related post: How focus groups informed our study about nationalism and ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results