Quick poll question: How many unread emails are in your inbox right now? And for all of my “inbox zero” friends out there, how many emails from businesses do you automatically delete without even ...
The United States Postal Service wants to revitalize direct mail marketing and thereby unveiled an incentive program for 2024 designed to boost First-Class and Marketing Mail volumes. With postage ...
This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Today’s marketing channels are primarily digital, with ...
LIVONIA, Mich.--(BUSINESS WIRE)--Valassis, a leader in activating consumers through intelligent media delivery, today shares consumer insights about the importance of incorporating activation-driving ...
CLEARWATER, Fla., June 15, 2021 /PRNewswire/ -- PostcardMania launches its latest automation technology aimed at leveling the playing field between Main Street businesses and large corporations — a ...
David is a best-selling author, speaker and trainer. He is also CEO of IPD, a world-class marketing agency based in Tampa, Florida. The only thing that’s certain in marketing is this: Nothing is ...
It's so easy to waste money on direct mail, but it can also be one of the most efficient, cost-effective marketing vehicles available. Even though e-commerce is exploding, every marketing plan should ...
Erik Koenig is the President at Franklin Madison Direct. Erik has a passion for driving growth with data-driven direct marketing. For years, marketers have been asking where stability lives. In 2025, ...
Direct mail is a type of advertising medium in which messages are sent to target customers through the mail. The terms “direct mail” and “mail order” are often used interchangeably. The best way to ...
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