In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

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As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

Publication addresses verification gap for consumers conducting post-advertisement due diligence on RFID protection products; ...

In today's rapidly evolving business landscape, understanding customer behavior patterns and preferences has become more critical than ever before. With the advent of digital technologies, customers ...

In the ever-changing landscape of economic uncertainties, the third quarter of 2023 brought both challenges and glimpses of recovery in household finances. UK Finance‘s Household Finance Review, ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

Research from Circana points to a change in away-from-home meal consumption for morning and lunch occasions. Early breakfasts are becoming more prominent, with 39% of consumers eating before 8 a.m., ...