Marketing in the beauty business has long been fueled by sampling, with brands handing out itty-bitty products to skeptical women. Total Beauty Media Group, a large online beauty publisher, is getting ...
SOS, a female-founded company focused on changing the wellness-on-the-go space with its smart vending machines, is joining forces with retailer Ulta Beauty. Through a pilot program, the vending ...
Once reserved for prestige labels hoping to entice shoppers to splurge on pricey products, samples are now part of every beauty brand’s toolkit. Alongside traditional programmes offered at chains such ...
Ulta Beauty is testing new smart vending tech from SOS that will expand the beauty retailer’s in-store sampling program and add in-store advertising capabilities to its retail media offerings for the ...
Are you a print subscriber? Activate your account. By Tim Nudd - 1 hour 31 min ago By Brian Bonilla - 4 hours 31 min ago By Garett Sloane - 7 hours 1 min ago 7 hours 1 min ago By Asa Hiken - 7 hours ...
Brandshare partnered with InStyle magazine and astrologer Susan Miller to create a limited-edition beauty box designed to induce trial and loyalty. Digital technology has revolutionized today’s ...
Look at most any list of the top retail brand loyalty programs and Sephora’s Beauty Insider typically is on it. Business Insider calls it out for offering members access to beauty classes, special ...
SAN FRANCISCO--(BUSINESS WIRE)--Today, Sephora released the next evolution of its renowned Beauty Insider loyalty program. This update takes the client experience to the next level thanks to new ...
SAN FRANCISCO--(BUSINESS WIRE)--Today, Sephora released the next evolution of its renowned Beauty Insider loyalty program. This update takes the client experience to the next level thanks to new ...