Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

Augmented reality (AR) can add value, solve problems and enhance the user experience in nearly every industry. Businesses are catching on and increasing investments to drive the growth of augmented ...

With a growing number of companies like Facebook developing augmented reality (AR) glasses, there's a good chance AR marketing will be one of 2019's hottest trends. When a global marketing leader like ...

Augmented reality is often used to enhance a customer experience in a store as is evident in the appended video. Using AR technology the customer in the video is able to see how she looks in many ...

As part of its three-part series on the future of human-computer interaction (HCI), Facebook Reality Labs recently published a blog post describing a wrist-based wearable device that uses ...

Microsoft’s HoloLens augmented reality device seems too futuristic to exist, but everything we’ve seen makes it look like it works as advertised. A new video meant for developers (via WinBeta) is ...

According to GlobalData’s Technology Foresights, which uses over one million patents to analyze innovation intensity for the automotive industry, there are 300+ innovation areas that will shape the ...

AR support for maps app is something that many have tried to do, but at this point, everybody hopes that Google, Apple or the other tech giants out there would focus more on such capabilities for ...

Human-machine interface technology is used by almost all industrial organizations—including energy, transportation, manufacturing and more. At Case Western Reserve University’s Case School of ...

Apple has been granted a patent (number US 11995783 B2) for “Systems, Methods, And Graphical User Interfaces For Sharing Augmented Reality Environments.” The patent relates generally to computer ...