No less than 75% of consumers now expect retailers to offer an augmented reality (AR) experience when it comes to shopping, according to “The Mobile AR Opportunity in Retail Report” by Business ...

Augmented reality is quietly rewriting the foundations of brand identity. As brands begin to walk, hover, or animate within personal spaces, movement becomes meaningful, and choreography becomes a ...

While social media content is crucial for developing strong connections and brand awareness, you also need to remember that your audience wants to participate. If you’re simply posting your content, ...